HKHFA received an invitation from TVB Jade Channel Financial news

HKHFA received an invitation from TVB Jade Channel Financial news

The Hong Kong Health Food Association received an invitation from TVB Jade Channel Financial news to talk about the epidemic has made the public pay more attention to general health, and the sales of the health food market have grown significantly in recent years. In addition to the epidemic prevention measures such as vaccination and wearing masks, more people are concerned about boosting their own immunity, which has led to a booming market demand for health food.

 

According to the market research reports conducted by the Social Sciences Research Centre of the University of Hong Kong and the Association, the proportion of adults who consume health supplements continues to rise. The survey conducted by the Association the previous year found that 90% of the respondents had purchased health food products in the past six months, and the average cost of One thousand one hundred twenty HK dollars, an increase of 72% year-on-year.

 

Miss Joanne Cheung, President of the Hong Kong Health Food Association, said: “The aging population, the epidemic, the continuous changes in living environment, and the promotion of the industry over the years have made the public pay more attention to the health of themselves and those around them, and at the same time understand the truth of “preventing disease”, this change in consumption habits has led to sustained growth in the market.”

 

The Association will continue to work closely with local organisations and the media to advocate and educate the public on the safe and proper use of health food, thereby creating a knowledge-based consumer market.

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